NRI Dunia
Think Outside The Box

Sedans losing race to SUVs in sales

Thanks to better off-road presence, performance and sporty style, every third passenger vehicle sold in the current fiscal so far is an SUV. During April-August, the share of SUVs rose from 26.3% in FY20 to 31%, indicating a shift in customers’ preference from sedans to SUVs.

During the period under review, 1.85 lakh SUVs were sold across the country. Though the sales declined by 35% amid the pandemic, the share of SUVs increased. As many as 5.52 lakh passenger vehicles were sold in April-August in the current year as compared to 11 lakh units during the same period in 2019, down 49.41%.

Out of the total SUVs sold in 2019-20, 3.60 lakh were entry-level models, followed by mid-level (3.40 lakh) and the rest premium (30,000). The total sale of passenger vehicles stood at 27.77 lakh units in 2019-20.

The entry-level segment comprises sub-4 metre compact SUVs such as EcoSport, Vitara Brezza, Mahindra’s Thar, KUV 100 and XUV 300, Tata Nexon, Honda WRV and Hyundai Venue. The mid-segment comprises S Cross, Mahindra’s Scorpio and Bolero, XUV, Tata Safari, Hyundai Creta and Tucson, Jeep Compass, Renault Duster, Kia Seltos and MG Hector.

“There is intense competition in the mid-level SUV segment. We have high hopes from Vitara Brezza. Riding on its performance, design and efficiency, we expect to have a lion’s share in the segment,” said Shashank Shrivastava, executive director, Maruti Suzuki India.